If you want to acquire knowledge and deepen your understanding of the fundamental principles of business management, the BBA at Marseille Business School is for you. With its strong international focus, this course will be a real asset to your professional career.
In direct contact with professionals and with the help of practical and theoretical courses, you will be plunged directly into the reality of the market. Thanks to an innovative teaching method and lecturers who are specialists in their field, you’ll have all the keys you need to make your projects a reality.
Through a 3-year programme, you will learn about economics, accounting, marketing, human resources management, operations management and business strategy. In the third year, you will also have the opportunity to choose a specialisation option from 3 specific areas:
Understand and identify the legal environment in which companies operate, master the fundamentals of international trade and develop an appropriate legal structure.
Acquire the skills to manage international operations, carry out competitive analysis and establish relevant performance criteria.
Strengthen intercultural communication skills and master the fundamentals of management, taking account of individual and collective culture.
Ability to analyse a company's difficulties and identify or recommend appropriate procedures for resolving them.
Specialisations
In 3rd year you will also have a choice of 3 specialisations:
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